![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/8dc52a76-3bf7-46b4-b8f5-8138f53fbd46_rw_1920.png?h=f88e8ba0a70cbe5dff299441360ccdc3)
Sky Radio
From functional to feel good
Sky Radio is the #1 non-stop music station in the Netherlands with a weekly reach of 3 million listeners and a strong functional profile: well-known music and no DJs.
To charge the brand more emotionally, we have updated the visual identity.
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/850c8f13-474b-40b8-97a9-6b2f1631fc35_rw_1920.png?h=720e080c5931ac2c6a7e3b14f33cd9ef)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/62a31ce7-d06b-423e-95ae-44ad9b454e15_rw_1920.png?h=ecc17648be53d26e49123d9fb8542dc8)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/9ce251b4-7818-449a-a6f7-e493dc95b054_rw_1920.png?h=a72bef4a58a3458b5dc59fa70764f8fd)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/c66416f7-b01e-4d69-9500-07f306bccd66_rw_1920.png?h=766b45e8a6291b145f614e746c243996)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/eb2420fb-fbfc-4a56-b676-c9d0b9428916_rw_1920.png?h=3abbacb39f58d514cd84273a03842343)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/3df6f8c4-7b71-4677-a90c-8f265c6638c0_rw_1920.png?h=93a74d00c7b8a31cda33263f3f14de55)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/e7402e2d-3d45-4014-8bab-9164a7d9e28c_rw_1920.png?h=28866d3be376dc1695ddc698a6674088)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/d2ce3eb0-0b77-4a22-a967-4352aba3fd77_rw_1920.png?h=7c6d9d246034d3e657822b8f58f06536)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/d0714473-2d25-471b-8ef3-961bf2bd1660_rw_1920.png?h=941cea4c4100effd3b7b15eb3463d249)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/121474b4-566e-48de-8ebb-ea908596753a_rw_1920.png?h=dbdcef399ee364a2c69439fc7b5fdb87)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/1527cbef-4ec4-4c29-98f9-cb5589843fb7_rw_1920.png?h=2efcd820f6bdc539ec0488009fa0ab1f)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/490b2249-5a3a-4989-aa60-b5f6c8efbf86_rw_1920.png?h=8ddeda2c426d5f8f840b784dfc0c1364)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/c0b2916d-d8b3-4f86-a85e-d3be98ef5b46_rw_1920.png?h=c27a039f618722634937b423b24b3bbd)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/a77a2c42-02bc-4a64-80b4-f5f5e36ef800_rw_1920.png?h=3f78524cab16cd7e1a57b2445237f287)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/d5ef3389-01d4-4a58-95b8-2f9ee9539182_rw_1920.png?h=e18d240b8d648f239012cf47c28901c9)
![](https://cdn.myportfolio.com/8cf1d25fd7585eb33f9a8206554ce814/dfbcc086-0802-42a9-81f5-deeef17b4759_rw_1920.png?h=42bdbe0fecfa431d102ced6497fba33b)
Designed at Total Design